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• 02 Nov 2026

  Advertising & Promotion Manager

  Malaysia

  Permanent Position

  It is a Malaysian food and beverage business serving consumers with confectionery, coffee, biscuits, wafers and other packaged products. It brings well-known international brands to the local market and supports their distribution through retail and trade channels. With a focus on product quality, affordability and broad accessibility, it aims to meet everyday consumer needs across Malaysia.
  Job Description

  • Monitor A&P budget utilisation and ensure spending stays within approved budgets.

  • Recommend budget reallocations based on business priorities.

  • Evaluate advertising and promotional campaign performance and ROI.

  • Conduct post-campaign financial evaluations, including sales uplift and gross margin impact.

  • Prepare monthly A&P expenditure reports across different brands and product categories.

  • Perform budget vs actual, forecast vs actual and year-on-year variance analysis.

  • Develop budget utilisation reports, campaign performance dashboards and ROI analysis.

  • Prepare financial forecasts and management reports.

  Expires on 02 Jan 2027

  Posted By

  Gareth GOH

  Tel: +60 167896006

  gareth.goh@peoplefirst.jobs

  apply nowview job details

  Requirements

  • Bachelor's Degree in Finance, Accounting, Business Administration, Economics or a related discipline.

  • 2–3 years of experience in Commercial Finance, FP&A, Financial Controlling, Marketing Finance or Trade Marketing Finance.

  • Strong budgeting, forecasting and cost control experience.

  • Advanced Microsoft Excel skills and proficiency in PowerPoint.

  • Strong analytical, reporting and problem-solving skills.

  • Experience in FMCG, Retail, Consumer Goods, Pharmaceuticals or Manufacturing is an added advantage.

• 05 Oct 2026

  Brand Manager

  Malaysia

  Permanent Position

  A leading FMCG company specialising in a diverse portfolio of food and beverages, serving consumers across Malaysia through extensive retail distribution channels. The company focuses on delivering quality, accessible products while continuously expanding its brand portfolio and market presence.
  Job Description

  • Develop and execute annual brand strategy and marketing plans.
  • Lead 360° marketing campaigns across ATL, BTL, digital, social and e-commerce.
  • Drive NPD, product launches and portfolio development.
  • Analyse market, consumer and competitor insights to identify growth opportunities.
  • Work closely with Sales and Trade Marketing to drive distribution, visibility and sales.
  • Manage marketing budget and evaluate campaign ROI.
  • Monitor brand performance, market share and key business KPIs.
  • Manage external agencies and cross-functional stakeholders.

  Expires on 05 Dec 2026

  Posted By

  Erica KHOO

  Tel: +60 16643 7053

  ericakhoo@pplefirst.com

  apply nowview job details

  Requirements

  • Degree in Marketing, Business or related discipline.
  • 5–8 years’ Brand/Marketing experience, preferably in FMCG.
  • Strong experience in brand strategy, NPD and integrated marketing campaigns.
  • Commercially driven with strong analytical and stakeholder management skills.